New Balance, the brand synonymous with running excellence, announced the opening of its ninth store in the UAE, marking another significant milestone in its expansion across the region.
Strategically positioned in one of Dubai’s premier shopping destinations, the new store at Nakheel Mall, Palm Jumeirah offers an immersive retail experience that caters to the city’s thriving community of athletes, sneaker enthusiasts, and fashion-conscious consumers.
As New Balance continues its expansion within the MENA region, the brand is now coming closer to several more communities within the UAE and beyond.
Located at the heart of Palm Jumeirah, Nakheel Mall is a luxury lifestyle destination that brings together a range of high-end fashion, retail, and dining experiences. The launch of the latest New Balance store is a natural fit, adding to the sophisticated retail mix and world-class offerings, the mall has to offer.
The store will feature a curated selection of New Balance’s top performance and lifestyle collections, including running shoes, training footwear, and athleisure apparel. Designed for both athletes and everyday consumers, the space brings together innovation, comfort, and style, allowing customers to experience the brand’s latest offerings firsthand.
With several new store openings planned across the Middle East, including Saudi Arabia, Morocco, and the UAE, New Balance remains committed to enhancing its presence and accessibility throughout the region.
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